Every project, product, change, or idea starts with a unique point of view. It might be based on fact. It might be based on assumptions. Each phase of the design process is tailored to your needs and requirements to align it to your point of view.
During this phase we take a look at the current state and all inputs to the process. This will help us to set a baseline of data we can use to measure the progress throughout the process.
We use the data gathered to generate concepts to build or spark new ideas for improvement.
Prototyping is used to test and measure the effectiveness of the concepts. The data collected from the prototypes are compared to the baseline and refined to enable success.